Our history
How Magni was born
Thanks to an abundant availability of water, favourable climate and the unique soil, plants grow strong beautiful and resistant in Pistoia.
Precisely because of these characteristics, Pistoia has been, since ancient times, and especially since the Renaissance, famous for the quality of the vegetables and fruits that have graced the tables of old Florentine families.
The nursery was founded by Ulderigi who, at a young age, worked at the first nurseries in Pistoia where he learned and made his own the most important cultivation techniques. With this and his will and perseverance he began cultivation on his own nursery, later also supported by his brother Argante.
The company grew rapidly and acquired new land, becoming increasingly structured starting from the 1930s.
Our Company
Our company has been growing plants in Pistoia for three generations, with many years of experience in the production of trees and shrubs.
A family business proud of its roots and tradition, but also at the forefront when it comes to cultivation, packaging and shipping techniques.
Our passion for greenery has led us to travel to discover new varieties and specimens from around the world, so that we can make an increasingly complete assortment available to our customers, ranging from cuttings to centuries-old plants.
Our nursery, to date, extends over an area of approximately 40 hectares cultivated with trees, conifers and shrubs, both in containers and in the open field.
We export our plants to all European and non-European countries, following the customer from the visit to the nursery to the organization of transport.
We invite you to visit our nurseries in the heart of Tuscany, where you can choose the plants you love most.
Our Values
The sustainability of the nursery is important to us, starting from attention to environmental impact, reducing the use of pesticides and fertilizers, and promoting responsible waste disposal, with the production of compost from the waste of dead plants and prunings.
Thanks to this type of attention towards the environment, our nursery has been certified by the MPS organization, which in fact verifies, rigorously and continuously, the company's consumption, methods and types of cultivation with the aim of improving the environmental impact of horticultural businesses from year to year.
The commitment to the MPS approach forces us to reduce our consumption of pesticides, fertilizers and energy every year in a dynamic of permanent improvement.
